Expert Utah Law Firm Social Media Marketing Services

Expert Utah Law Firm Social Media Marketing Services

Book Free Discovery Call

Expert Utah Law Firm Social Media Marketing Services

Book Free Discovery Call

Law Firm Social Media Stats

  • Over 80% of legal professionals report using at least one social media platform.
  • Just over half of lawyers with social media use it to build their client base.
  • Lawyer’s preferred social media site is LinkedIn, at over 75%.
  • Just over 1/3 of lawyers using social media have gained clients on account of it.
  • Over 35% of law firms use LinkedIn advertising.
  • Just over 1/3 of respondents said Facebook reviews would influence their choice of law firm.
  • Facebook has an audience of over 2 billion people.
  • Almost 71% of the US population sees Facebook ads.

Law Firm Social Media Stats

  • Over 80% of legal professionals report using at least one social media platform.
  • Just over half of lawyers with social media use it to build their client base.
  • Lawyer’s preferred social media site is LinkedIn, at over 75%.
  • Just over 1/3 of lawyers using social media have gained clients on account of it.
  • Over 35% of law firms use LinkedIn advertising.
  • Just over 1/3 of respondents said Facebook reviews would influence their choice of law firm.
  • Facebook has an audience of over 2 billion people.
  • Almost 71% of the US population sees Facebook ads.
Accelerate Now Law Firm Marketing Client Reviews

stars

The end work has been well thought through and responsive to our practice's focus and lawyer's personal proclivities. Shawn's crew does not attempt to create a one size fits all solution but does use and incorporate innovative and personalized approaches. I haven't seen anyone in the legal marketing space with a more comprehensive focus on both quality and results. We are very pleased with the product and the working relationship we have developed.
 

- Kurt Holzer

stars

I can't recommend Shawn and his team enough. They have been great from the start. As I celebrate 12 years as an employment firm, I finally feel like my online presence is where it should be. They take care of all aspects of my online presence. If you are thinking of redoing your web page, or trying to figure out how to generate leads, you owe it to yourself (and those that depend on you) to set up a meeting with Accelerate Now.

- David Myers

stars

Have worked with them for several years. They are very responsive and on top of things. My website is consistently ranked in the top two positions. They have phenomenal reporting and show you how your website is attracting new business. Highly recommend.

- Art Pressman

stars

Shawn has been easy to work with, accessible, and has all the right answers. We have basically doubled our revenue and drastically increased the amount of sustained leads we have gotten on a weekly basis, which translates to increased revenue. Without a doubt I would reach out to Shawn. He knows what he's talking about. He always helpful. I just  wouldn't hesitate at all to talk to Accelerate Now.

- Andrew Alpert

Lawyer Converts to Education-Centric Website to Attract More Clients

Kurt Holzer is an experienced personal injury lawyer serving the Boise, Idaho area and a partner in the law firm of Hepworth Holzer, LLP. When Kurt is not practicing...

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Personal Injury Lawyer Wins Big With Stronger Web Presence

A few years ago, a New York lawyer was really frustrated with his website and online presence.  His first concern was that his website didn't... 

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Buffalo DWI Lawyer Converts to Education-Centric Website – Gets 90-95% of His Cases from The Internet

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Expert Utah Law Firm Social Media Marketing Services

In Utah State the competition is extremely high for lawyers. There are currently 8,581 lawyers competing for new clients. Our expert law firm Social Media Marketing Services will make sure you do not get lost in the crowd so you can attract more new client interest.

In today’s digital age, social media has become an integral part of our daily lives. From staying connected with friends and family to discovering new products and services, platforms like Facebook, LinkedIn, Instagram, and TikTok have transformed how we interact with the world around us. But these powerful platforms offer so much more — Utah Law Firm Social Media Marketing can make all the difference in attracting new clients and boosting name recognition.

Facebook Advertising

With over 2.8 billion monthly active users worldwide, Facebook remains the largest social media platform globally. For Utah law firms, Facebook advertising offers a powerful tool to reach a targeted audience within the local community. Whether you specialize in personal injury, family law, or corporate litigation, Facebook’s advanced targeting options allow you to connect with potential clients based on demographics, interests, and behavior.

LinkedIn Advertising

As the go-to platform for professionals and businesses, LinkedIn provides Utah law firms with a unique opportunity to showcase their expertise and build credibility within the legal industry. With LinkedIn advertising, you can target decision-makers, influencers, and fellow professionals in the Utah legal community — positioning your firm as a trusted authority in your practice area.

Instagram Advertising

With its visually engaging format and growing user base, Instagram has emerged as a popular platform for Utah law firms to showcase their services and connect with prospective clients. From compelling visual content to interactive Stories and Reels, Instagram advertising allows you to engage with your audience in creative and meaningful ways — driving brand awareness and generating leads for your firm.

TikTok Advertising

While still relatively new to the advertising scene, TikTok presents a unique opportunity for Utah law firms to tap into the power of short-form video content and reach a younger demographic. With its algorithm-driven feed and viral potential, TikTok advertising enables you to showcase your firm’s personality, share educational content, and connect with potential clients in a fun and engaging manner.

Social media advertising offers Utah law firms a powerful platform to attract new clients, boost name recognition, and stay ahead of the competition in today’s digital landscape. By leveraging the diverse range of platforms available, from Facebook and LinkedIn to Instagram and TikTok, you can effectively reach your target audience, drive engagement, and ultimately, grow your practice.

We Help Our Clients Get Better Results Online. We Can Help You Too.

Common Mistakes Utah Law Firms Make in Social Media Marketing

Neglecting Paid Social Media Advertising

One of the most common mistakes Utah law firms make is neglecting paid social media advertising. While organic content can help build brand awareness and engage your audience, paid advertising is essential for reaching a wider audience and driving targeted traffic to your website. Without investing in paid advertising, your social media efforts may struggle to gain traction and generate meaningful results for your firm.

Undefined Target Audience

Without a clear understanding of who your ideal clients are, it’s challenging to create content that resonates with them and drives meaningful engagement. By defining your target audience based on demographics, interests, and behavior, you can tailor your social media marketing efforts to reach the right people — and better attract potential clients to your firm.

Choosing the Wrong Tone

While it’s essential to maintain a professional demeanor, it’s equally important to strike the right tone that resonates with your audience. Using overly formal or legalistic language can alienate potential clients and make your firm seem unapproachable. Instead, strive for a tone that is friendly, informative, and relatable, helping to humanize your brand and build trust with your audience.

Creating the Wrong Content

Creating the wrong content can hinder the success of your social media marketing efforts. Whether it’s posting irrelevant content, over-posting promotional material, or neglecting to share valuable insights, creating the wrong content can lead to low engagement and poor results. To ensure success, focus on creating content that educates, entertains, and adds value to your audience’s lives. From informative blog posts and educational videos to client testimonials and behind-the-scenes glimpses, varied content can keep your audience engaged and interested in what your firm has to offer.

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Expert Utah Law Firm Social Media Marketing Services Client Story

This client story is for educational purposes only.

In the heart of Utah, there stood a dedicated criminal defense law firm, led by a team of passionate attorneys. They were committed to serving their community, fighting for justice, and standing up for those who needed it most. But despite their unwavering dedication to their clients, they found themselves facing a challenge in reaching new ones.

The lead attorney at the firm had always believed in the power of traditional advertising methods like television and radio ads to attract clients. However, as technology evolved and social media became increasingly prevalent, he realized that their firm was missing out on a significant opportunity to connect with potential clients in the digital world.

Feeling uncertain about where to begin with social media marketing, the attorney reached out to Accelerate Now Law Firm Marketing for guidance. From the moment they connected, he knew he had found a partner who understood the firm’s unique needs and challenges.

With expertise in digital marketing strategies tailored specifically for law firms, Accelerate Now wasted no time in developing a customized plan to help the firm succeed on social media. They identified Facebook and Instagram as the ideal platforms to target their desired audience and devised a strategy that would effectively showcase the firm’s expertise and commitment to their clients.

As the ads began to run, the attorney and his team were amazed by the response they received. Their social media presence grew rapidly, with engagement and inquiries pouring in from individuals in need of legal assistance. What was even more astonishing was that the results surpassed those of their traditional advertising efforts on television and radio.

Clients began to pour in, each one grateful for the personalized attention and expert legal representation they received from the attorney and his team. Whether it was defending against criminal charges, advocating for victims’ rights, or providing guidance through challenging legal matters, the firm became known as a beacon of hope in their community.

Frequently Asked Questions About Social Media Marketing for Lawyers in Utah

As experts in social media marketing for law firms in Utah, we understand that navigating the digital landscape can raise many questions for attorneys. Below, we’ve compiled a list of frequently asked questions to provide clarity and insight into the world of social media marketing:

Social media marketing offers numerous benefits for law firms in Utah, including increased brand visibility, enhanced client engagement, and the ability to attract new clients. By establishing a strong presence on platforms like Facebook, LinkedIn, Instagram, and TikTok, you can connect with your target audience, showcase your expertise, and stay top-of-mind with potential clients.

The best platforms for your law firm will depend on your target audience and practice areas. However, Facebook, LinkedIn, Instagram, and TikTok are popular choices for law firms in Utah. Facebook and LinkedIn are great for professional networking and showcasing expertise, while Instagram and TikTok offer opportunities for visual storytelling and engaging with a younger demographic.

Measuring the success of your social media marketing efforts involves tracking key metrics — such as engagement, reach, website traffic, and lead generation. Tools like Facebook Insights, LinkedIn Analytics, and Instagram Insights provide valuable data on the performance of your posts and ads, allowing you to optimize your strategy and achieve your business goals.

While organic content can help build your brand presence, paid social media advertising can significantly amplify your reach and drive targeted traffic to your website. Investing in paid advertising allows you to reach a broader audience, target specific demographics, and generate leads for your firm. It’s an essential component of any successful social media marketing strategy for law firms in Utah.

When using social media for marketing purposes, it’s essential to adhere to legal ethics rules governing attorney advertising. This includes avoiding false or misleading statements, maintaining client confidentiality, and disclosing any conflicts of interest. By staying informed about the relevant rules and regulations, you can ensure that your social media marketing efforts remain ethical and compliant.

At Accelerate Now Law Firm Marketing, we specialize in helping law firms in Utah harness the power of social media marketing to achieve their business goals. From creating customized strategies and content calendars to managing paid advertising campaigns and analyzing performance metrics, we provide comprehensive solutions tailored to your firm’s unique needs.

Accelerate Now Law Firm Marketing - PDF Guide

Understand Your Customer's Brain

Learn what your potential legal clients are really thinking so you can develop web content that connects better and attracts more business.

Get your free copy of this book.

Understand Your Customer's Brain

Learn what your potential legal clients are really thinking so you can develop web content that connects better and attracts more business.

Get your free copy of this book.

Expert Utah Law Firm Social Media Marketing Services

If you’re seeking to harness the power of Utah law firm social media marketing to attract new clients and grow your practice, look no further than Accelerate Now Law Firm Marketing. Our team of expert digital marketers specializes in helping law firms like yours navigate the complexities of social media marketing and achieve tangible results.

Schedule Your Free Discovery Call Today

Ready to take your law firm’s social media presence to the next level? Contact us today to schedule a free discovery call with our senior consultant, who is an expert in social media marketing for law firms in Utah. During this call, we’ll take the time to understand your firm’s unique needs, goals, and challenges, and provide personalized recommendations tailored to help you succeed in the digital age.

Don’t let your law firm fall behind in today’s competitive landscape. Partner with Accelerate Now Law Firm Marketing and unlock the full potential of Utah law firm social media marketing. Contact us now to get started on your journey towards digital success.

Client Reviews

stars

Accelerate Marketing is professional, courteous and incredibly attentive to our needs. They have continued to keep our business website looking professional and updated. They have created outstanding videos that help us educate our viewers. Our experience with Accelerate Marketing has been wonderful. Highly recommended!

Ashley Mahserjian