You are here because you and looking for ways to generate more interest in your legal practice.You may be wondering what law firm practice area eBooks are and why they are so important.
Google has always loved good content, but today Google really loves comprehensive, educational content.
One of the things we have done to improve our web marketing program over the years has to do with the addition of deep, definitive guide blog posts and eBooks.
We create definitive guide blog posts and eBooks that rank extremely well for everything covered in the books.
The practice area eBooks are added to the law firm’s website. Potential clients then have the opportunity to submit their email to get a free copy, along with related practice area videos. This is all done automatically and the content is delivered via email over time, constantly driving potential clients back to the website. This frees up a lot of time for our attorneys, because the initial prospect information gathering is all done automatically for them. Check Out Our Attorney Guide
Due to this automation, when their clients do schedule their initial consultation, they have a much more educated and happy client.
The results have been truly amazing.
Automated Prospect Nurturing and Follow-Up
First, your website visitors sign up to receive some free practice area information. Then our system automatically sends these potential new clients content (eBooks, videos, blogs, etc.) at pre-set intervals, continuously driving them back to your website. Through the educational process, these individuals learn more about their legal issue, get introduced to the attorneys and begin to understand how they would approach their specific legal matter. This nurturing process keeps prospects engaged and drives more interest in your firm, leading to more cases.
Pricing: Our SEO clients receive eBook publishing, automated prospect nurturing, and tracking at no additional charge. If you want individual law firm practice area eBooks created for your firm with automated nurturing and follow-up, please give us a call for pricing.GET OUR FREE ATTORNEY DIGITAL MARKETING GUIDE